Extracted from Curcuma longa L., a plant native to South Asia and part of the Zingiberaceae family. Its rhizome is widely used as a spice, medicinal ingredient, and natural colorant thanks to its high content of curcuminoids—especially curcumin, responsible for its intense golden yellow hue.
Extracted from Curcuma longa L., a plant native to South Asia and part of the Zingiberaceae family. Its rhizome is widely used as a spice, medicinal ingredient, and natural colorant thanks to its high content of curcuminoids—especially curcumin, responsible for its intense golden yellow hue.
Properties
Solubility: Available in both water- and oil-soluble formats, suitable for various applications.
Stability: Moderately resistant to light and heat; color may shift with pH changes.
Clean Label: A natural colorant widely accepted by consumers and approved by both the FDA and EFSA.
Applications
Beverages: Juices, teas, soft drinks, and functional beverages
Dairy: Yogurts, plant-based milks, and cheeses
Bakery: Cookies, breads, and pastries
Seasonings: Sauces, condiments, and ready-to-cook products
Snacks: Chips and savory snacks
Advantages
– Natural alternative to synthetic dyes such as Tartrazine (E102)
– Aligned with Clean Label trends and consumer interest in natural ingredients
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