Annatto E160b is a natural pigment obtained from the seeds of the achiote tree, a tropical shrub native to Central and South America. Its high content of bixins and norbixins produces a range of hues from soft yellow to vibrant orange. It is one of the most widely used natural colorants in the food industry.
Annatto E160b is a natural pigment obtained from the seeds of the achiote tree, a tropical shrub native to Central and South America. Its high content of bixins and norbixins produces a range of hues from soft yellow to vibrant orange. It is one of the most widely used natural colorants in the food industry.
Properties
Wide color range: From pale yellow to deep orange
High stability: Excellent resistance to light, heat, and pH variations, making it ideal for industrial processes
Clean Label: A natural colorant widely accepted by consumers and approved by global regulatory bodies such as the FDA (USA) and EFSA (Europe)
Applications
Beverages: Juices, soft drinks, and plant-based drinks
Processed meats: Sausages, marinades, and ready-to-cook products
Dairy: Butter, cheeses (such as cheddar and gouda), yogurts, and ice creams
Bakery: Baked goods, cookies, and pastries
Seasonings and dressings: Soups, sauces, and spice blends
Advantages
– Natural alternative to synthetic colorants like Tartrazine (E102) and Sunset Yellow FCF (E110)
– Strong coloring power with low dosage, offering cost-efficiency for industrial use
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