Betacarotene is a natural pigment from the carotenoid family, responsible for the yellow-orange color of fruits and vegetables such as carrots and pumpkins. It is also a precursor to vitamin A, which gives it additional functional benefits. It can be obtained through extraction or natural fermentation.
Betacarotene is a natural pigment from the carotenoid family, responsible for the yellow-orange color of fruits and vegetables such as carrots and pumpkins. It is also a precursor to vitamin A, which gives it additional functional benefits. It can be obtained through extraction or natural fermentation.
Properties
Warm tones: Provides hues ranging from golden yellow to deep orange, depending on concentration and product matrix
High stability: Good resistance to light, heat, and oxidation, making it suitable for thermal processing and extended shelf life
Clean Label: Approved by regulatory bodies such as the FDA and EFSA
Applications
Beverages: Juices, soft drinks, energy drinks, and plant-based milks
Dairy: Yogurts, ice creams, cheeses, and chilled desserts
Bakery: Cakes, cookies, muffins, and baked goods
Snacks: Potato chips, flavored popcorn, and extruded products
Meats and plant-based sausages: Marinades, plant-based hot dogs, and ready meals
Advantages
– Provides both color and nutritional value as a source of vitamin A
– Cost-effective: Strong coloring power at low usage levels
Want to explore our full range of natural colors?
